WHAT IT DOES: The loyal Titleist customer (not to mention its tour staff) have a repetitive desire when it comes to the company’s players irons: Make them better, but don’t mess up what you have. This creates a design tightrope Titleist deftly navigates here. The T100’s distinctive back bar is now thicker. To offset that, a higher-density tungsten (up to 70 grams) is brazed to the body rather than welded (brazing reduces weight by not creating weld beads) to optimize launch conditions and to foster forgiveness so that mis-hits more closely resemble center hits.

WHY WE LIKE IT: The thicker back bar allows performance enhancements to take shape in a form and feel that better players recognize and appreciate. However, this club’s technological unsung hero is the sole design courtesy of in-house knowledge gleaned from the company’s Vokey Design wedges. Using information Titleist learned in the creation of lower-lofted wedges, the T100’s sole now features less relief in the heel and more in the toe for better transition through the turf. That allows players to maintain clubhead speed through the hitting area. Read More >>