Rory McIlroy agrees to multiyear extension with TaylorMade
When Rory McIlroy signed an endorsement deal with TaylorMade in 2017, he could barely contain his enthusiasm. “I’ve been on tour for 10 years and I can’t remember a time I’ve been this excited about my equipment,” he told Golf Digest. “You get re-energized. You look at the guys that are playing this stuff and you’ve got Dustin [Johnson] who is No. 1 in the world, I’m No. 2, Jason Day No. 3. It’s like six of the top 15. Everyone is playing well with it, and I’m excited to be a part of it.”
Five years later, McIlroy’s excitement hasn’t waned, leading to another multiyear contract with the company to plays its clubs and ball, including its new Stealth Plus carbonwood driver.
“Over the last several years I have had the chance to work with the best equipment company in golf,” McIlroy said in a statement released by TaylorMade. “Today, I am excited to announce TaylorMade clubs will be staying in my bag for many years to come."
A 20-time PGA Tour winner and four-time major champion, McIlroy has seven wins since joining TaylorMade, including the Tour Championship, Players Championship, the WGC-HSBC Champions and the 2019 PGA Tour Player of the Year award. A former World No. 1 as recently as 2019, McIlroy is currently one of four TaylorMade staff players in the top 10 of the Official World Golf Ranking, joining Scottie Scheffler, Collin Morikawa and Dustin Johnson.
“Rory is undeniably one of the most captivating players in our game and truly one of the great human beings in the sports world,” said David Abeles, TaylorMade president and CEO. “We have been fortunate to get a first-hand look at Rory’s approach to his game and the championship mindset that helps fuel his success. … Rory’s decision to continue to put his trust in our company has us inspired to push the limits of performance even further.”
Although without a major title since 2014, McIlroy is one of six players to win 20 PGA Tour events and four majors before age 33, joining Byron Nelson, Arnold Palmer, Jack Nicklaus, Tom Watson and Tiger Woods.
But perhaps the re-upping with TaylorMade shows that McIlroy, who turns 33 later this week, remembered an important message over the last five years. In 2017 he said, “If I learned anything it was that no matter how much you try to fit yourself to the golf club, it should always be the other way around. … That was the biggest thing I learned from [my time with Nike].”
It was a lesson that resonates still today.