The Loop

Nike's new commercial makes fun of people who don't like awesome, new golf clubs

January 15, 2014

Oh, the scorn of those equipment luddites. Who cares if my new club is slightly different than your old one? It's called science, people. Get with it.

That's the essence of Nike's new commercial, anyway, as illustrated by their video's description: "Traditionally, golfers are afraid of change. Traditionally, that's ridiculous."

So, if you're an equipment junkie, you'll love it. If you prefer steel drivers, you should probably just look away. #iframe://|||

And Nike added a few extra little clips, too. Each one focuses on a different moment in time. Enjoy: