The Loop

Find your ideal business foursome

April 23, 2013

Sportswriter Grantland Rice once wrote, "Eighteen holes of match or medal play will teach you more about your foe than will 18 years of dealing with him across a desk." Few people doubt him. That's why Callaway has joined with LinkedIn to help you discover your ideal business foursome.


After visiting and logging in via LinkedIn Connect, the social network's API (application programming interface) recommends people who are both highly connected and passionate about golf. But if you'd rather not rely on LinkedIn's algorithms, you can opt for a "mulligan" and create your own dream foursome. The first 1,000 participants will receive a dozen Callaway HEX Chrome+ balls, and one lucky group will win a golf "business" trip that includes a custom club fitting at Callaway's California headquarters and a round of golf.