3M Open

TPC Twin Cities



News

Early success has New Balance expanding golf-shoe line

September 17, 2014

Following its entry into the golf-shoe market this year, New Balance will introduce a spikeless version of its first offering this fall.

/content/dam/images/golfdigest/fullset/2015/07/20/55ad7a5db01eefe207f6f4c1_blogs-the-loop-loop-new-balance-574-side-518.jpg

Built on the same frame as its popular running shoe, the 574B weighs just 9.6 ounces with a lightweight foam midsole and a mesh upper that incorporates a thin, no-stitch construction.

/content/dam/images/golfdigest/fullset/2015/07/20/55ad7a5dadd713143b42a809_blogs-the-loop-loop-new-balance-574-bottom-518.jpg

New Balance officials say the success of the cleated 574 golf shoe released in the spring gave the company an opportunity to capitalize on its popularity with a spikeless version.

Two colors -- white and grey/yellow -- will be available Nov. 1 ($90), and a navy/orange version early in 2015.

*Interested in more stories on equipment? Signup to receive Golf Digestix, a weekly digital magazine that offers the latest news, new product introductions and behind-the-scenes looks at all things equipment. *