But there is one demographic that is far more valuable to the business of the game than any other: Boomers. Ten thousand(!) people a day in America turn 65 because of the Baby Boom generation of 1946-64, and thanks to that, the National Golf Foundation reports that the growth in players 65 and older since 2016 is nearly double—97 percent. Just since 2020, the number is bigger by 31 percent. On the flipside, the NGF points out that the average age of on-course golfers has declined slightly (from 44.6 in 2019 to 44.1 in 2025), and “that dual-track growth also offers some reassurance against any fears of a potential ‘Boomer cliff.’” It's heartening news for nearly every corner in the game, except that green fees are only going to rise, and good luck in your battle for a decent tee time at the local track.