Equipment
Titleist Pro V1 and Pro V1x: What you need to know

What You Need to Know: The new Titleist Pro V1 and Pro V1x both feature a faster high-gradient core, reformulated to maintain low long-game spin, increase ball speed and add spin on shots into and around the greens. The company started with hundreds of prototypes, then narrowed that number through player feedback and machine testing before final player testing with a handful of prototypes.
Availability/Price: On sale in golf shops Jan. 25, the 2025 Pro V1 and Pro V1x are available in white and high-optic yellow. Price is $55 per dozen.
3 Cool Things
1. The core of the matter. Key changes to both balls comes in the way of a reformulated, fast gradient core for both the single-core Pro V1 and dual-core Pro V1x to help generate speed. Although the core sizes remain the same, the company’s engineers were able to maintain the desired low spin off the tee while increasing spin on iron shots.
“Clubs and balls have sucked spin out of the ball for a while, and now golfers want more of it in their irons,” said Scott Cooper, project manager, golf ball development for Titleist. Added Jeremy Stone, Senior VP of golf ball marketing and U.S. sales, “Our north stars were to increase iron and wedge spin on the Pro V1 and do the same on V1x without exceeding the amount we had on the 2021 version.”
The new cores achieve that goal along with a small but noticeable gain in ball speed. A fast, high-flex mantle layer first used on the Pro V1x “Left Dash” model (originally made for tour but eventually made available to consumers) adds speed while reducing distance-robbing spin on the long clubs as well.

2. Aerodynamic optimization. In creating the latest iterations of the Pro V1 and Pro V1x, Titleist paid considerable attention to an area of golf-ball design consumers don’t think much about—dimple design. This is nothing new for Titleist. On an annual basis the company will create between 40 and 160 dimple patterns.
The new Pro V1 has 388 dimples and the new Pro V1x has 348 (both in a tetrahedral pattern). Dimple patterns, however, are far more than simply how many of them there are. The diameters, shapes, depths, and relationship of dimples on the ball’s surface are all important, and Titleist researched them all.
“You look at the lift and drag forces,” Cooper said. “This time around the X required a lower peak height in order to pass the ODS [the USGA’s Overall Distance Standard limit]. It’s still higher flying than the Pro V1, but we made some changes to edge angle and depth of the dimples to achieve that.”
Still, for all the attention paid to the dimple patterns, no single element of ball design determines performance. “The golf ball has to do everything,” said Frederick Waddell, Titleist’s director of golf ball product management. “It’s never just about maximizing one area—golfers need performance on every single shot. Each of our golf ball models is optimized for distance off the tee, and with 2025 Pro V1 and Pro V1x, in particular, we’ve realized a speed gain while unlocking even better iron and wedge performance.”
Which one is for you? They’re close. However, small differences make a difference. Compared to Pro V1, Pro V1x will fly higher, spin more on full swing shots and have a firmer feel. Still unsure? Go to Titleist’s ball-fitting app for an assist.

3. History lesson. Few microbrands have the staying power of Pro V1 and Pro V1x, with the original model introduced 25 years ago. The OG had 34 patents associated with it and since that time another 125 have been issued on subsequent Pro V1 and Pro V1x models.
The Titleist R&D team also has designed, manufactured and tested more than 2,500 dimple patterns since the original Pro V1 was introduced, and each Pro V1 ball must pass more than 90 quality checks. For the dual-core Pro V1x that number increases to more than 120.
So far more than 50 players have put the new models in play on the PGA Tour—including Ludvig Åberg, Wyndham Clark and Will Zalatoris, each of whom made the move to 2025 Pro V1x to start the season at The Sentry. Each of the new balls has already scored a win on the PGA Tour with Nico Echavarria at last fall’s Zozo Championship as well as Maverick McNealy at the RSM Classic.
“What’s really inspiring is the fact that one idea opens the door for the next,” Stone said. “The New Pro V1 and Pro V1x build upon innovations introduced in 2023, which improve upon our efforts in 2021 and 2019. There are no shortcuts.”