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Tiger Watch

It looks like Tiger Woods could be wearing this new clothing line the next time he plays

January 20, 2024
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Mike Ehrmann

After recently parting ways with Nike, there is reason to believe that Tiger Woods will have a new look—with a familiar theme—when he tees it up next.

On Friday night, several Twitter accounts pieced together what a possible new clothing line from Woods could look like. The accounts report that TaylorMade—Woods' equipment sponsor—is moving toward launching a new lifestyle brand reportedly labeled Sunday Red. The Twitter handle @LIVGolfUpdates was first to report the news:

With John Nucci (@JNucci23) and @NUCLRGOLF sharing the trademark filing made by TaylorMade:

What is unclear from these reports is whether TaylorMade could be working to produce an apparel line of its own or whether it might attempt to work in conjunction with another apparel maker to help launch a line. Sources have told Golf Digest an additional apparel company could be involved as a collaborator.

The Sunday red shirt has been a staple for Woods his entire pro career, and it goes back to his days at Stanford. He also has said in past interviews that his mother influenced him wearing that "power color," which is the color of Sunday in her native Thailand, where people wear colors based on the day of the week. The more you know, right?

For more than 27 years, Woods wore a Nike version of that Sunday red before announcing the end of that iconic partnership earlier this month. In that announcement, Woods also hinted at "another chapter" and that he would see everyone in L.A., referencing the PGA Tour event that he hosts, the Genesis Invitational.

Now it appears it's becoming more clear what that next chapter will be. At least, in terms of apparel.