Golf Equipment

'Tis The Masters Season

This is the time of year when products turn green in anticipation of the Masters

March 2013
Callaway bag

Time was when golf manufacturers waited until the completion of the year's first major to capitalize on its results. Remember the frenzy for Jack Nicklaus' MacGregor Response ZT putter in 1986? Now many are debuting limited-edition gear tied to the Masters Tournament before the first courtesy car drives up Magnolia Lane (although trademark rights prevent companies from using the word "Masters" to market these products). Seven to watch for:

FootJoy's custom MyJoy shoes

FootJoy's custom MyJoy shoes feature a green tortoise-print pattern in 16 styles.
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