The Loop

Watch this spectacularly awkward Tim Herron PSA on golf vanity plates

March 23, 2016

The problem with public service announcements is the messages of the campaigns are often dwarfed by horrific acting.

Case in point: This spectacular PSA on Minnesota golf vanity plates, featuring PGA Tour player Tim Herron:

Herron is a lot of things. A Walker Cup winner. Four-time victor on the PGA Tour. One of golf's fan favorites. "Charismatic ball of fire" is not one of them. We expected the video clip to end with, "And I want to let my family and friends know my captors are treating me well."

Of course, we don't want to be too hard on Herron. He is advocating for a cause: Proceeds from the vanity plates will fund junior golf programs in the Land of 10,000 Lakes.

Just grab a cup of coffee before filming another spot, Lumpy.