The inspiration for Norwegian Olympic downhill gold medalist Lesse Kjus to start an outerwear company with partner Didi Serena didn't come on the ski slopes but on a golf course in 2000.
Fifteen years later, KJUS apparel (pronounced "use") is expanding its golf line beyond the rainwear launched in 2012 to an assortment of mid-layer offerings, vests, pants and polos.
The company, in attendance at last month's PGA Merchandise Show, prides itself on maintaining a clean, modern look, using lightweight, stretch fabrics.
An example is the Dorian CL Jacket ($249, above). You can fold this water-resistant windbreaker tightly in your golf bag and leave it there for weather emergencies. When the need arises, it will come no worse for wear. Its ergonomic sleeves and Y-tech cut offering let you swing freely in even the windiest conditions.
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