What did Puma do in honor of their player, Rickie Fowler, capturing the PGA Tour Rookie of the Year Award? Film an ad with the young star that combines golf and motocross of course.
A new spot features Fowler playing golf while riding a dirt bike -- or more accurately, playing golf with a dirt bike. Check it out:
According to the ad's info, Fowler is a big fan of the motorcycle sport and the commercial was shot at Eagle Creek Golf Course in Naples. Hopefully, the grounds crew got a bonus that day.
A swing sequence of Fowler appeared in Golf Digest last May, but readers can expect to see a lot more of him in the magazine's pages going forward. On Thursday, Fowler was announced as Golf Digest's newest playing editor.
"To join Golf Digest as a playing editor and be in the same company as legends like Jack Nicklaus, Arnold Palmer and Tom Watson is very cool," said Fowler.
This week, the 22-year-old is in the field at the Farmers Insurance Open, where he finished T-5 last year as a rookie. While we don't expect to see him wearing a helmet at Torrey Pines, there's a pretty good chance he'll be clad in his custom Oklahoma-State orange at some point.
-- Alex Myers
Follow: Alex Myers