The Loop

Ecco's Life Street Bootie (yes, it's a golf shoe)

May 08, 2013

The company that launched the hybrid golf shoe revolution with Fred Couples wearing Ecco Street Premiere shoes at the 2010 Masters continues to take golf shoes to places they haven't been before.

Ecco's latest is a women's shoe, the Life Street Bootie, that it touts with this: "From runway to fairway to everyday: Inspired by the boulevards of the world's fashion capitals."

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The Life Street Bootie features a TPU outsole with traction bars (producing "800 traction angles," the company says), to account for the golf part of the equation. The upper, meanwhile, is leather, while "a metallic finish allows for a fashionable look."

It is available in two colorways: moon rock/ginger/lion and white/white/steel. The retail price is $180.