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Results for May 2010 Back to Editors' Blog Index

Golf Digest Hot List: Why no late entries?

Good question from a reader about a product that did not make the 2010 Hot List because it was not available to Golf Digest when the products were reviewed and tested. Equipment Editor Mike Stachura's response follows. images-1.jpeg
Hi! I've been checking your 2010 hot list and I got a question. When you did the list you say the Taylor Made SuperTri was not out yet to evaluate it. Well I don't know exactly when it came out but it is out now. So I would like to know if you did tried and evaluate it yet? How does it compare to the Gold medalist and performance category leader Ping G15? With you knowledge and expertise is the Supertri a better performing driver then the G15 for a mid handicapper or not? Let me know, thanks!
Patrick Laprise
It is fair to say that TaylorMade has a tradition of making technologically sophisticated and popular drivers. How the R9 SuperTri might perform on the Hot List, however, is only speculation, and that’s not a destination we have any intention of visiting. Let me explain: The Hot List, unlike say the USGA overall distance standard, is not a test. It is a contest conducted over several months involving all the products submitted for consideration. (The overwhelming majority of manufacturers know our deadlines and endeavor to submit all their products to us for Hot List consideration, even when there is a three- or four-month lead time before a product might reach the marketplace. Occasionally, however, some products are not made available to us.) The Hot List process is relative. All products are judged in relation to each other, not against some universal standard because, frankly, that's how golfers make their buying decision, too. They want the answer to the question: 'What's the best stuff out there?'Nearly two-thirds of a product's score on the Hot List is largely determined through its rating by our panel of players, who hit all the considered products in a relatively confined time frame (thus making it easier to judge one driver against all the others, for example). So you can see it would be not only hard, but fundamentally impossible, to guess how the R9 SuperTri would do compared to the other products because we would have to redo the driver evaluation process from beginning to end. But your particular problem seems easy to solve. Go get fit for both the G15 and the R9 SuperTri at a quality golf store and see which gives you the best average numbers on a launch monitor and, ideally, the best ballflight and feel outdoors on a range. While we think our Hot List is a great place for a golfer to start his selection process, a personal evaluation should be the only way to make the final decision.
Mike Stachura
--Bob Carney

Most Beautiful Golfer Contest

One of the enjoyable parts of any Golf Digest anniversary year is the chance to leaf through back issues and see where we've come from and, sometimes, how far we've come. In preparation for our 60th anniversary this year, the editors re-visited a feature that may seem antiquated today, but generated lots of attention and reader involvement back in the early decades of the magazine: the Most Beautiful Golfer Contest. John Barton, our international contributing editor, tells the story in the June issue. You can view a gallery of the winners on golfdigest.com. John points out that winners included a licensed mortician as well as a "chemist, dental assistant, flight attendant (Marlene Floyd, winner in 1964 and sister of Ray), computer programmer, teacher, horse breeder, golf pro, model and lots of full-time moms. But the only achievement that mattered was being photogenic preferably with teh assistance of a tight golf shirt and a pointy bra." The story has already produced letters, including this one from a former winner: masl01_beauty.jpg
Imagine my surprise when I opened up my copy of your magazine and saw pictures of me taken when I was 17 years old! That was a long time ago, but I still remember the day I received the letter from your managing editor saying that I had won your "Most Beautiful Golfer Contest." What followed was an explosion of publicity I could never have imagined! The picture became an AP release and was published in newspapers all over the U.S., in Canada and abroad in the Stars & Stripes magazines in the Pacific, Korea and Germany. I began receiving clippings and letters from all of those places--from friends (mostly of my family) as well as from perfect strangers. With some, it was an earlier answer to "Match.com", I think!) Anyway, it was fun and exciting for a young girl who really did love the game of golf! Fast Forward to today--I still love that game, and am still going strong! As a resident of Naples, FL, I have won the club championship at Kensington Golf & Country Club 7 times and am not happy when I'm not breaking 80.! Golf is definitely a game for the ages, and it has blessed me with countless friends, opportunities and adventures over the years. Thank you, Golf Digest, for providing me with one of those adventures.
Judy Easterbrook Coker Green, Naples, FL.

Who was that great LPGA instructor?

You did an article in the 70's regarding a teacher who used a belt to hold the two arms together. Several LPGA pros in particular worked with him. It was not Harvey Penick. Who was that teaching professional and is there any instructional material from him?
Bill Corder, Anderson, SC.
Bill, I think you might mean Ed Oldfield Sr., who worked with Jan Stephenson, Donna White, Betsy King, Alice Miller, Lauri Peterson and others. He helped to design and became first president of the Merit Club, which hosted the 2000 U.S. Women's Open. In Golf Digest's November 1984 story about Oldfield, Jim Moriarty wrote:
Most evenings you can find the maestro sipping champagne in a hamburger joint. That's OK. He owns the place. The place is a restaurant in Phoenix called E.Z.'s, built beneath two huge copper domes tht resemble upside-down kettledrums. The maestro is E-Z Ed Oldfield, the most demanding and, by all accounts, the most in-demand teacher working the LPGA Tour today.
In talking about Oldfield's instruction, Moriarty notes that Oldfield calls the swing thoughts he gives to students "recordings", which they are to play to themselves on the course. "I would say that is probably where I am different from any other teacher I have known or heard," Oldfield told Golf Digest. "Every one of my students, whether it's a tour pro or a 30-handicapper, is taught to have a conscious swing thought when playing. They never hit one shot without thinking about what their last lesson was." Moriarty:
Because Oldfield deals strictly in fundamentals--he has no pet theories--when you take a trip down to the practice tee he can have 10 people working on 10 different things and pupils standing next to each other playing the exact opposite 'recordings.'"
It worked. At that point, Oldfield had three players in the top 10 on the LPGA money list: King, White and Miller. I wonder about the belt, however, because Oldfield's instruction was unique in that he disavowed drills, which he called "virtually useless to people" because "you learn by hitting golf balls." Oldfield helped to write the PGA Teaching Manual. He is a member of the Illinois Golf Hall of Fame and was for a long time the Pro Emeritus of The Glen Club, Glenview, Illinois. Semi-retired, he recently began giving lessons to a limited clientele at Willowhill Golf Course in Northbrook, Illinois. His son, Ed Oldfield, Jr., is also a well-regarded teacher and player in Illinois. A quick search produced no books by Oldfield.
--Bob Carney

Hot List Balls: What about swing speed?

Our Hot List ball review generated quite a bit of mail, mostly from people far more knowledgeable about golf ball technology than I. Here are two letters, along with a response from Golf World Equipment Editor and Hot List judge Mike Johnson. eqil01_hot_list_golfballs_th.jpg
Next time, how about a section on recommended driver swing speeds for each golf ball? As the companies begin to tailor-fit ball models to swing speeds, this becomes pertinent information. The Bridgestone line comes to mind. I understand your exclusion of a driver launch/spin chart (like last year's) to match your wedge one, but I think it's safe to say that your hardcore readers miss it. The Golf Ball Hot List is the section I look forward to the most all year, so I hope it keeps evolving and improving each year.
Ryan Krischer, Mount Pleasant, SC
I'm 83 my wife is 70 and we'd appreciate an easily accessible listing of golf balls more suitable for our slower swing speeds. I was able laboriously to pick out a few but you no doubt had that info already in a database.
Evans Harrell, Marietta, GA
Mike Johnson on swing speeds and ball testing:
When presenting our writeups for golf balls, we tend not to focus on balls for a specific swing speed because that's a generalization that tends not to hold water as much as one would think. In other words, juts because you have a high swing speed doesn't mean you need a ball with a firmer cover and/or core. And vice versa. Some high swingers need more spin, others don't. Some want more control around the greens while others could care less. So instead we focus on the attributes of the ball in an effort to let individuals narrow their choices to a manageable number then do their own testing. As for why we don't include slower swingers in our testing, actually, we do. Not many, but we did have a pair of testers who, while possessing low handicaps, did not swing all that fast. For ball testing, we feel it is important to have players who display a consistency of strike, therefore making evaluations more meaningful. Players who tend to hit the ball all across the face would have a difficult time making meaningful evaluations and may be prone to providing good scores based solely on the quality of their shot rather than the full experience (including feel, spin, trajectory) of the ball.
That's a goal for us all: A "consistency of strike." Thanks, Mike.
--Bob Carney

What's with those dry greens?

Thursday, May 13, 2010 Comments
We got an interesting question from a Golf World Utah reader about the state of the greens at the Masters and the Players. His question, especially in regard to the Players, was one I would have asked. It was almost painful to look at greens on the Sunday of a big event when they look as though have been stressed beyond the capacity to recover and you begin saying a novena for the poor superintendent. We asked Ron Whitten to answer the letter, and his response follows. Fascinating. images.jpeg
I often wonder how letting the greens dry out in majors like they often do in U.S. Opens (and last Sunday's Players) helps to determine a worthy champion. Shouldn't we get back to pure shotmaking and be less obsessed with firmness? Augusta seems to have it figured out. They have very slick greens without making them an eyesore to look at, not to mention rock hard when trying to land an approach shot. There are plenty of ways to make a course play tough. The USGA should take a lesson from the guys with the green jackets!
Paul L. Archibald, Centerville, UT
Paul, Your e-mail, asking if dry, firm greens really help determine a worthy golf champion, was forwarded to me for a response. I'm wondering if you attended either the Masters or The Players this year, or whether you were basing your observation upon how each course's greens looked on television. If the latter, you should bear in mind that Augusta National has bent-grass greens, while TPC Sawgrass has Mini-Verde Bermuda greens. The two are inherently different in coloration, regardless of how dry they are kept and regardless of mowing height. So what you perceive as an "eye sore" has nothing to do with the relative firmness or dryness of either set of greens. Mini Verde has not the deep green color of bent. I would agree with you that U.S. Open greens (usually Poa Annua with a little bent grass) do look very lean, tan and (in some eyes) ugly, particularly on a Sunday afternoon. Again, this is the nature of that turf, when kept dry and firm, and mowed very tightly. Poa Annua needs plenty of moisture to stay alive. In hot dry conditions, it tends to die, or at least go dormant. (At Oakmont, which has the only "permanent" Poa Annua greens around.) A lot of Poa Annua greens are near death after a U.S. Open. But I dispute your idea that Augusta National keeps its greens much more receptive. They are very firm and fast, but with Subair systems beneath each green, they can draw moisture from the roots and soil, but pump in enough air to the roots to keep them looking healthy during even the hottest days of a Masters. TPC Sawgrass, and most Open venues, do not yet have that technology beneath its greens. As I recall, Mickelson won the Masters with a score of 16 under, while Clark won the Players at 17 under. Perhaps because Mickelson didn't score so well at The Players (only 7 under), you feel it's a less worthy test of championship golf? I think just the opposite. The course was very moist during the first two days (when Michelson only shot 3 under for two rounds), but then the winds came up on Saturday and Sunday and dried the entire course, fairways and greens. Michelson shot 66 on Saturday, 74 on Sunday. I'm not sure you can blame that upon the golf course, or in particular its greens. If you talk to most champion golfers, shotmaking is especially needed when facing dry, firm greens (especially "rock hard" greens). They prefer such conditions over slow, wet, thatchy greens which will not allow a ball to release, or spin, or putt with any consistency. If both the Masters and U.S. Open have a flaw in their set-ups, it's that they don't allow run-up shots to rock-hard greens, in the manner that most British Open venues allow. The approaches at both Augusta (many being uphill) and Open venues are usually not as firm and fast as the greens beyond them, so low, running approaches (struck to keep under the wind or simply to feed a ball to a hole location inaccessible by a high approach shot) don't react in a links-like manner. Sometimes they bounce, sometimes they don't. That's why Golf Digest is promoting, in its new definition of the Conditioning category for determining America's 100 Greatest Golf Courses, both firm, fast and running fairways and firm yet receptive greens. The two must go hand in hand, if courses are to be genuine tests of shotmaking.
Ron Whitten, Senior Editor, Architecture Golf Digest
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Golf Jargon

Wednesday, May 12, 2010 Comments
Quick. What's the difference between your swing path and your swing plane? If your left wrist is "supinated" at the top of the swing, that means what? If you struggle with these and other terms we use routinely in our instruction pages, you'll enjoy these letters.
Invariably when reading Golf Digest I encounter specialized golf terminology that leaves me baffled as to its meaning. How about including with each monthly edition a golf terminology dictionary and include the meaning of specialized terms, slang and other idioms used in that editions articles. In that way I can have a reference source immediately available which will allow me to fully comprehend all of your wonderful articles.
Michael Hicks
Why do you not use leadside and trail-side for written instructions? It would make it easier for those of us who are left-handed to follw along rather than transpose the instructions writtena as rightside and leftside.
Francis Batsch, Newport, WA
From Instruction Editor Peter Morrice, he of the flat plane and pronated left wrist, comes this response:
Believe me, we do our best to simplify the swing lingo. We're well aware guys aren't out there on Saturday morning asking their buddies, "Hey, is my swing getting to the fourth quadrant"; But, of course, we're not perfect, so occasionally a little instruction speak will slip into the magazine. When it comes to directions, we use "left"; and "right"; instead of "front foot"; or "back shoulder"; or "lower hand"; because, apologies to lefties, it's just easier for right-handed readers to understand. So of that gaffe we're guilty, but serving up teaching jargon is something we try hard not to do. That said, some teachers have a technical approach or strict rules about word usage, so it can be difficult to avoid. We'll keep at it. Thanks for the input.
--Bob Carney
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Obsolete List my foot!

Sunday, May 9, 2010 Comments
It's the circle of life. Man meets golf and falls in love. Golfer meets Golf Digest and falls in love. Reader meets Hot List and falls in love. Hot List lover meets Obsolete List and explodes in outrage.
Your latest issue headlined by the eqil01_equipment_obsolete_620.jpg has left a rather sour taste in my mouth. I am a new golfer. I have always read your equipment issues with interest, though the correlation between hot list winners and advertisements in your publication certainly suggests bias. I can stomach this, as this is an unfortunate but universal phenomenon in equipment reviews amongst sports magazines. Though I must say that last years ball review was by far the methodically best study I have seen, similar to double-blind randomized controlled studies in medicine -- perhaps you should try and remove all identifying information from your clubs during testing as well. I understand that money drives the industry; and that it is in your best interest to get your readers to buy golf equipment from the manufacturers that advertise in your magazine. However, your Obsolete List crossed the line. This seems to me a thinly veiled attempt to part your readers from their money not by enticing them with lofty promises of cutting strokes off their game as per the Hot list, but by making them insecure about what they are playing with now. What objective evidence is this actually based on? Can you, for instance, please explain to me in detail why the Nickent 3DX irons I play with are obsolete? As far as I can tell there is as much or more technology in these clubs (2 hybrids, tungsten polymer weight plugs, perimeter weighting) as in most of the hot list clubs. I would challenge you to prove me wrong: Take several golfers with "obsolete" clubs and take them out for say 5 rounds with their clubs. Then give them the latest and greatest and take them out for another 5 rounds. Compare their average score and see if there is actually a statistically significant difference. My bet would be no.
Moritz Haager, Edmonton, CA
Dear Moritz, it's not a thinly veiled anything. Our equipment editors simply believe you can do better. Long before there was an Obsolete List, or a Hot List for that matter, the gear heads on our staff would look into the bag of a fellow editor--me, actually--and shake their heads in disgust. "You call yourself a golfer? You should be ashamed of yourself. You are four generations behind. You are giving up more than 12 yards a drive. You are a fool." I was flabbergasted. "Really?" I replied lamely. I was playing your part back then and though I'm not entirely sold today--I'm pleased to see, for example, our list "exempts" my old Ping Eye 2s--I'm almost on board. You're missing out if you don't take advantage of the new stuff because the advances are coming quickly. I'll give you this: I think irons are the category with the least dramatic improvements in technology, with drivers being the one with the most, but there are gains to be had if you want to make the investment. Instead of the test you suggest, let me suggest this one: Go to a golf shop, borrow a few demo six irons, and compare your performance with them to your shots with your own 6 iron. If there's no difference, no big deal. But I'm guessing you'll find a set that makes the game just a bit easier. As a convert, I hesitate to say more. You know what they say about ex-smokers.....
--Bob Carney

Catching up with your editing of our work

Friday, May 7, 2010 Comments
At week's end, we offer a few letters to Golf Digest and Golf World that grade the editors. We'll start with the Cs and Ds and work our way up....
I was truly disappointed when I received my June edition of golf digest. It seems odd that after witnessing one of the best Masters tournaments that I can remember, all we readers and subscribers get is a one page play by play by an old geazer who makes more mention of tiger then the one who actually rose above all the others and actually won the tounrnament. How petty from a magizine that claims to be No. 1 to give so little in response to Phil's 3rd Masters. It makes one wonder if there are those at Golf Digest (like maybe the editor-in-chief) that are unwilling to give credit where credit is due. What, If might be so bold as to ask, is it that would cause you to not recognise Phil's accomplishing this? Both on and off the course he is someone to both admire and look up too. And I'd bet the ranch you won't find any skeletons in his closet! And one last item, in regards to the article written by Jaime Diaz, Mickelson dosen't need to win at Pebble to be one of the best, he already is, and I think his record speaks for itself! And if he should finish 2nd or worse, how ridiculous to think it would be a tragedy. Let's see who Golf Digest really is, what they claim to be, how about voicing my opinion in your next edition. Are you up to it?
Joe Miller, Hutchinson, KS
Joe, we got your point. The challenge for our Masters coverage, by the way, is that we're closing the magazine before the tournament ends. We hold one page for "geezer" Dan Jenkins to give us his take. You may not like Dan's view, but the space allotted is not his choice. We're lucky to be able to get the page in. And now, on to Golf World. Our choice of Hunter Mahan for the cover during the week that Lorena Ochoa announced her retirement, struck some LPGA fans as weak. This fan, for example.
What a shock and a loss for golf to lose one of its finest ambassadors, Lorena Ochoa. Even more shocking was her omission from your May 3 cover for a photo of Hunter Mahan. Instead of celebrating a fine career of 27 wins, 2 majors, skill and grace, you choose to feature a two-time PGA tour winner. Shame on you.
Nina Dulacki, Denver, CO
> No comment. But I will say that this last letter is right on.
My sincerest thanks to Ken Green for reminding us all that success is mostly a matter of getting up one more time than we have been knocked down. It is difficult for me to fathom the incredible courage and determination it took for him to bear his dreams for all to see. The physical and emotional strength he displayed at the Liberty Mutual is truly the stuff of golf Legends!
Tom Lukish, Jr., Midlothian, VA
Green is remarkable. And his quest to return is a story that wouldn't--couldn't-- happen in most any other sport. We all hope he makes it back, and most of us wish the Tour would help him out a bit more.
--Bob Carney

Golf World's cover: What, no Lorena?!

Thank you, Golf World, for reminding me why I won't be renewing my subscription this year. 100503_cover_140.jpg The number one golfer in the world announces her retirement and you don't put her on the cover? Seriously? Maybe Lorena Ochoa isn't Annika Sorenstam, but she is still worthy of more coverage this past week. Overall, your coverage of the LPGA has been weak and disappointing. Yes, the guys make more money are are more well known, but there is a large and growing audience for women's golf (yes, even some men watch the LPGA on TV, and go to the tournaments to watch them play). Coverage like yours certainly doesn't help promote the game for women.
Tracy Frenyea, Berkshire, NY
And while we're on the subject of covers....what about Furyk?
I am a Jim Furyk fan that is trying to understand why he has not been pictured on either GW cover after his 2 recent victories? Instead you chose to show Arnie from 1960 and Freddy three weeks after his last victory. Give Jim the props that he has earned.
Curt Coulter, Oakmont, PA
Golf World's editor, Geoff Russell, sees his magazine as more than a news vehicle. He figures you're getting news instantaneously from a million directions and want a bit of perspective on what to make of it all, such perspective not always requiring a cover. With Ochoa's retirement, I thought you got, besides on-the-scene coverage of the event by Ron Sirak a great piece of analysis in Bill Fields' column on Lorena's decision. The Hunter Mahan feature--and the Freddy Couples story--are obviously to paint a broader picture of what's going on in the game (a "youngish" player on the cusp of greatness and a great in the middle of a Champions Tour revival). All that said, you can be sure there was debate internally on those cover decisions as well. --Bob Carney

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