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New groove ideas not so easy

Golf patents are a dangerous thing. And I'm not just talking about the lawsuits that ball companies might throw at one another over arcane language about the relative hardness of one cover versus another. I'm talking about patents that suggest something might be possible when it's clearly not.

Take for instance a new groove pattern patent issued to Bridgestone recently and detailed by the golf patent wizard Dave Dawsey at golf-patents.com. While the groove rule has produced a flurry of activity in ways to make the face somehow regain some of the potential lost spin brought about by the more restrictive groove guidelines that went into effect in 2010, that activity sometimes goes beyond what the rules allow.
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Bridgestone's new pattern patent proposes to increase backspin by essentially extending the angle and the edges of the groove above the flat surfaces between grooves. Nifty? Yes. Unique? Probably? Conforming? Uhhh, no.

While it seems clear that the Bridgestone patent does well to cover the measurement specifications of the new rule regarding the width and volume of the grooves, the angle of the edges and the spacing between the grooves, it overlooks one key stipulaton. In the Rules of Golf, under section 5 (i) in Appendix II (Design of Clubs), there exists the phrase: "Grooves must not have sharp edges or raised lips." Even to an untrained eye like mine, these would appear to be raised lips.

This example is not meant to demean the effort of Bridgestone to make an effort to improve face performance. Their efforts are no less creative or thoroughly pursued than any other major manufacturer. It's inspiring, in a way, because it clearly shows how equipment companies aren't simply going through the motions to achieve some predetermined marketing objective. It does show, though, that the idea of a vast and easily accessible technology cornucopia of performance-enhancing workarounds to the groove restrictions aren't so easily achieved. 
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But it makes me wonder another thing, something that says a lot more about patents and the golf business than it says about USGA rules. If even I can tell this groove pattern is nonconforming, why would Bridgestone seek a patent? Is it a desire to pursue the manufacture and sale of non-conforming clubs? Is it a way of holding space in case there's a change in heart among golf's ruling bodies to loosen the rules for equipment for average golfers? Or is it something even more complex, the idea of patenting one fragment of an idea as depicted generally in this groove pattern that could be the foundation for some future product's features?

Bridgestone declined comment at this time on the patent. 

As we've seen from the patent office before, a lot of ideas are possible (more patents are issued for golf than any other sport). Not a lot of them end up as fully formed products, though. Especially ones that are non-conforming. At least that's always been the case before.

--MIke Stachura
Follow me on Twitter @MikeStachura

Ping's Solheim: What to do about distance

John Solheim, chairman & CEO of Ping, believes golf's distance debate is about to heat up again, and he thinks he has an idea that might help cooler heads prevail.

With the PGA Tour driving distance average surging past the 290-yard barrier for the first time, Solheim is concerned about how golf's ruling bodies, the U.S. Golf Association and the Royal & Ancient Golf Club of St. Andrews, might react.

solheim_470.jpgJohn Solheim's proposal for dealing with distance surges would require three separate golf balls. Photo by Getty Images

"It worries me what might happen with our rulemakers when they see something and how they're going to react to it," Solheim said Friday in an exclusive interview with GolfDigest.com. "I wanted to put this idea out there to give them something to think about. This is an idea that works without bifurcation."

Solheim's proposal, which he has presented to manufacturers and sent to golf's ruling bodies, calls for changing from just one overall distance standard for all balls to a "ball distance rating," or BDR, system that would include three types of balls. The three balls in Solheim's proposal include one that is the same as today's current standard, a second ball that would be as much as 30 yards longer and a third ball that would produce distances 30 yards shorter than current balls. Courses, tournaments, tours and even individual players could choose their ball based on the course they're playing or the skill level of the players in the event. Solheim equated the BDR system to varying tee boxes. He envisioned a system which even might allow opportunities for average golfers playing their home course to have slower swingers using the longer-distance-standard ball while faster swingers would play the shorter-distance-standard ball with both players teeing off from the same marker. To make this work from a competitive standpoint Solheim suggested the handicap system incorporate a "ball rating" element. (Read the full proposal here)


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USGA list shows new Callaway drivers

Those playing the golf club CSI game have another piece of hard evidence that Callaway Golf will get into the adjustable driver market fairly soon: Among the handful of drivers added to the USGA's list of Conforming Drivers in the last week are two from Callaway Golf, the RAZR X Black and the RAZR X Fit.
 
Of those two, the latter seems most intriguing for those wondering what Callaway plans to do with its driver line in 2012. The entry on the USGA's Conforming List describes the RAZR Fit as having a "weight screw" and a hosel with "orientation indicators." An attached photo of the RAZR Fit shows a sole with two weight screws (one in the heel and toe). The USGA listing of conforming drivers can be seen here

Callaway representatives did not comment directly on the club, although it is believed that the club may be shown to some tour players at this week's Frys.com Open. 

--Mike Stachura

How much longer? A lot and a little, I guess

Geoff Shackelford, the H.L Mencken of golf bloggers and long the champion of those lamenting the distance creep in golf that has been an undercurrent since at least the days of Horace Hutchinson, raises a concern that the drivable par-4 4th at the TPC of Boston for this week's Deutsche Bank Championship is no longer an appropriate risk-reward challenge today "with modern distances surging in the five years since Gil Hanse and Brad Faxon unveiled this replacement hole." 

So have they? Here's a breakdown of a few meaningful statistics since 2006. 

STAT 2006 2011     Pct. Change
Driving Distance Avg. 288.6 291.1+.087
No. of 300-yard hitters 20 24 +20.00
320+yard drives, pct. 8.61 9.56 +11.03
375-yard drives 274 117 -57.30
Driving Distance (All drives)  280.8 281.5 +0.25
Club Head Speed (2007) 112.18 112.55+0.33
Ballspeed (2007) 165.09 166.39 +0.79
300+ yard drives, pct. 29.11 32.99 +13.33
No. of players below 285 avg. 60 42 -30.00
No. of players above 290 avg. 87 105 +20.69









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Acushnet's Uihlein says argument can be made on both sides of bifurcation

Golf's infamous b-word was raised again Wednesday by another equipment manufacturer. It's not surprising that bifurcation, the idea of separate rules for elite players and recreational players, is again being talked about by someone in the golf business. What might have been more than a little surprising was that the idea was raised by Acushnet CEO Wally Uihlein, a long-time critic of the idea.

Uihlein was responding to a question about the state of relations between golf's manufacturers and its rulemakers, the U.S. Golf Association and the Royal & Ancient Golf Club of St. Andrews, at a press conference introducing Gene Yoon, head of Fila Korea and the leader of the investor group that acquired Acushnet from Fortune Brands earlier this year.  While he clearly did not openly endorse the idea, he did not dismiss it entirely. 

"Obviously, there are issues about the growth of the game and people who think the rules are either too restraining or need to be bifurcated," he said. "That's a fairly open-ended question depending upon your viewpoint, and I can make an argument for or against bifurcating the rules."

A decade ago, while golf's manufacturers and golf's rulemakers waged war over spring-like effect in drivers, Uihlein made no such equivocation, telling the British magazine Golf Monthly:

"We have never supported the position of bifurcation. ...Bifurcation is only seriously advanced by those who think that the game is on some edge of ruination and thus as a result of their narrow and biased thinking feel some form of radical surgery is required."


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Stats unclear on the long putter debate

With three wins in three weeks, the long/belly/anchored putter buzz is going viral. I recently chatted with one manufacturer who suggested retailers are trying to order belly and long putters "by the thousands."

In other words, what we have here is classic media-induced frenzy. Golf's answer to a flash mob. The belief is that the longer putter is not merely a miracle cure for the deeply afflicted poor putter, but also is quite simply a better idea that every golfer should adopt in much the same way as he switched to Softspikes or metal drivers. Nick Price, who switched to a belly length putter last year and won with it, thinks the trend isn't necessarily a given but the technique does work. 

"The belly putter isn't the easy cure that a lot of people think it is. It still requires a lot of practice," Price told John Paul Newport in the Wall Street Journal."But it simplifies the fundamentals of putting so much that increasingly guys who have putting problems or inconsistencies are going to end up turning to it."

But do the stats suggest an overwhelming advantage for players who switch to a putting stroke that anchors the putter to some portion of their thoraxes? Adam Scott has been noteworthy for his switch in February to a "broomstick" long putter. In 2010, he ranked 136th in putting average. This year, he's 81st. Of course, maybe he's just hitting the ball closer to the hole. How's he rank in 3-putt Avoidance, where the longer putter might excel in those nervous, potentially yip-filled situations? A year ago he was 188th, this year, he's 172nd. Hardly alarming. What about those short putts, like say 4-footers? He was 183rd last year, 174th this year. You would think he'd gone from 183rd to 2nd, no?


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Will Bradley's win prompt a rush on long putters?

blog_bradley_putter_0815.jpgBy winning the PGA Championship at Atlanta AC, Keegan Bradley became the first player to win a major with a long putter.

Now before folks get all worked up. This means one of the Grand Slam events. There have been senior majors won with long putters (Charles Coody, Bruce Lietzke and, most recently, Bernhard Langer) and Angel Cabrera won the Masters in 2009 using a belly-length putter (although he did not stick it in his stomach). And although Bradley calls it a "belly putter" and uses it as such, in our mind it's the length of the club, not the technique used, that matters. Bradley's Odyssey White Hot XG Sabertooth with a double-bend ski-pole shaft is 46.75 inches long -- or just more than two inches shy of Adam Scott's 49-inch Scotty Cameron by Titleist broomstick. That qualifies.

Of course, Paul Runyan started this whole thing. In the 1936 Belmont Open held in Boston, Runyan used the forebearer of the belly putter by sticking his putter in his stomach and widening his stance for balance in the wind. When he found after a while that he couldn't find the touch on longer putts, he lengthened his putter. Runyan later wrote in Golf Digest something that seemed to side with the point of view that broomsticks should be swept away because they provided an advantage for those feeling nerves on the greens.

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Another option in the shorter tees movement?

The U.S. Golf Association and the PGA of America, by way of equipment executive Barney Adams, garnered a lot of attention recently by announcing an initiative to get golfers to play their games from a more reasonable (a.k.a., shorter) set of tees. The Tee it Forward program includes a recommended chart for course lengths based on driver distance.

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The announcement sparked an e-mail to me today from Chris Mile, president of Miles of Golf in Ypsilanti, Mich., one of America's 100 Best Clubfitters. Mile actually researched the question more than a year ago, and came up with a unique formula that is at once sophisticated and simple. His answer: Take your driving distance and multiply it by 28.
 
Read through his post here to get the details, but what it really does is offer serious golfers a starting point for rethinking their tee choice on their home courses or when they schedule a round at a new course. (By serious golfers, I'm not talking low-handicappers exclusively. Think of it more as golfers who appreciate a fair challenge without signing up for a torture test.) Mile has thought this question through from the perspective of a golfer who knows the game of golf asks of us many varieties of questions (true/false, multiple choice, fill in the blank and essay), yet he also has seen in his award-winning shop how far average golfers don't hit the ball. 

It's worth a read. My favorite line: "Shouldn't the length of the course be adjusted by your handicap? NO. There are tons of examples of high handicap golfers who can hit it a ton. Are they going to like playing a real short course? The same for a low handicap golfer who is a short hitter. Will he or she enjoy hitting fairway woods into most par fours?"

--Mike Stachura

Groove odyssey: A player's diary, Chapter 3

Max Adler, accomplished competitive player and Golf Digest Staff Writer is embarking on his first year of golf with the new grooves. Periodically, we'll let you in on what he's learning and how the change impacts his game. This week it's Connecticut State Amateur qualifying, where old grooves aren't outlawed and Max is experiencing a different game than his playing partners: 

New wedges have been riding in the bag a month, and I'm just now appreciating the difference. The most telling evidence? Yesterday I competed in a qualifier for the Connecticut State Amateur and used only one ball. After eighteen holes the two identification dots from my red Sharpie were faded, but the urethane cover was barely scuffed. With my old wedges and steep amateurish downswing (unfortunately the latter hasn't left me) I used to replace my ball at least once a nine because the cover would shred so badly. 

The other evidence was more subtle. 


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TaylorMade's King: Tee it Forward is about your ego

The idea of playing a shorter course continues to garner momentum following last week's endorsement by both the U.S. Golf Association and the PGA of America, but it's greatest challenge might be with golfers' egos, says Mark King, president and CEO of TaylorMade-adidas Golf.  

The notion of average golfers needing to move up a tee box or two to enjoy the game more started with Barney Adams, the chairman of the board at Adams Golf. The idea was formalized last week when the USGA and PGA of America endorsed a "Tee it Forward" program for golf courses nationwide. The program suggests players should better match their average tee shot distance with a maximum total yardage. For example, if a player averages no more than 225 yards off the tee, he or she should play a course no longer than 6,000 yards.

The equipment industry might be caught in the middle here, of course. If average golfers aren't hitting it far enough to play from 6,400-yard tees, it might suggest that they're not benefitting from the same modern technological gains the pros have seen.  On the other hand, if shorter tees are a way to increase enjoyment and grow the game, that certainly has the potential to increase the size of the pool of potential consumers. So should equipment companies be endorsing the idea, too?

It's a tough area to navigate, but King, who suggested in January the ruling bodies need to consider new rules to grow the game, said golfers playing the wrong tees is not an equipment issue at all. When asked what the Tee it Forward idea might have to do with golfers' and their perception of the effect of new equipment technology on their games, King suggested male golfers need a reality check more than anything.

"Playing from the wrong tees has a lot less to do with improvements in equipment performance than it does with certain unwritten rules of golf, one of which is that if you're a man you play from the blue tees," he told Golf Digest. "Another one is that if you're a man, you play a Stiff shaft instead of Regular. Too many golfers make these mistakes even though they'd score better and have a lot more fun if they were honest with themselves and played the tees and equipment that's appropriate to their skill level."

So there's another benefit of an appointment with a good fitter, like one of those in our list of America's 100 Best: Finding the right tees you should be playing. 

--Mike Stachura

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