Bomb & Gouge Blog

Going the distance

BOMB: Hey buddy, know what really gets to me. It’s reading articles about equipment authored by people who either don’t cover equipment on a regular basis or simply don’t want to put the effort into it to fully understand it. Case in point: A recent effort by John Paul Newport over the weekend in the Wall Street Journal on the USGA’s recent grooves proposal. I didn’t get past the first graph before I wanted to punch my computer screen.

Said Mr. Newport: "Unless you are a total golf gearhead, you probably missed the report this week about the new limits on clubhead grooves. The U.S. Golf Association has proposed that, starting in 2010, irons must have grooves with edge radiuses no smaller than 0.01 inch. Radical, yes, but true. There's also a second specification, but it's too complicated to explain."

Excuse me? Too complicated to explain? Get another job then, John Paul. And the second part is not difficult to explain at all should you understand equipment, or simply place a call to Dick Rugge at the USGA, which should be a requisite for any equipment editor. So here’s a little cheat sheet for you: It is, in layman’s terms, a reduction in the volume of the groove—approximately a 50-percent reduction. That, in turn, channels away less grass, dirt and water, thereby reducing spin out of the rough. There, not so complicated now, is it?

“The changes are intended to stop elite players from imparting so much spin to shots hit from the rough. The USGA takes pains to point out that most of us recreational players won't notice any practical difference when the new regulations take effect, because we aren't skilled enough to impart spin out of the rough even using our current clubs.”

GOUGE: Maybe you’re being a little rough on Mr. Newport, or maybe you need a little more cream in your coffee. I think the piece is at least not incendiary and misinformed, unlike some comments from industry insiders who should know better. Still, Mr. Newport's audience probably isn’t smart enough to understand the concept of groove volume, given that most of his readers need a supercomputer to figure out just how many zeros are in their annual bonuses.  But let’s be careful about the skill to impart spin. I’d say a 40-yard pinch shot from the fairway that hits and stops is beyond most average golfers’ skill level. But a little pitch from the greenside rough that lands softly? Even I can hit that. I’m wondering just how much I’ll miss my razor-like grooves in 2010. Of course, when you’re hitting your fifth shot to the green, it’s hard to say how much your lack of skill has hurt you in ways that grooves can’t even begin to touch. Newport continues:

“The decree is a response to what many of the powers that be see as a disturbing trend in professional golf: a "de-skilling" of the game. When pros know they can hit precise shots to greens from anywhere, even the rough, they don't need to pay much attention to accuracy off the tee, they can just bomb it. Last week's winner on Tour, for instance, was a Swede named Henrik Stenson who averages more than 300 yards per drive. In the last five years, according to PGA Tour statistics, the correlation between driving accuracy and success, formerly significant, has been almost completely obliterated.

Jack Nicklaus thinks that this bomb-and-gouge mentality has ruined the professional game. ‘It used to be 80% shotmaking and about 20% power,’ he said in a lengthy first-person article in the current Golf Digest. Those percentages now are reversed, he said.”

BOMB: I get a kick every time someone says you can just bomb it anywhere and it doesn’t matter. Here’s the facts, Jack (and John Paul): It does matter. ShotLink shows that for the top 10 players on the PGA Tour money list last year that they were a combined 347 under par on approaches hit from the fairway between 50 and 125 yards. But from the same distance range in the rough they were a combined 52 over par. And that’s on considerably fewer attempts. Still think it doesn’t matter where you hit it? And for those looking at the numbers from the fairway and saying, “Ah ha! That’s why the game is in ruins!” I would say that long AND straight is a skill that should be rewarded. Pro golf is an athletic contest, isn’t it? And as for Nicklaus’ assertion that it’s now 80 percent a power game, well, the stats show distance has less an effect on winning than greens in regulation and putting. And Jim Furyk does OK with his pea-shooting tee balls, doesn’t he?
Newport continues:

“His proposed solution is to scale back the distance that golf balls travel by 10% or more. Among the advantages would be making some of the classic old courses, now too short, viable again as venues for pro tournaments.

Mr. Nicklaus is not the only one talking this way. Gary Player, Greg Norman and other luminaries, most of them past their playing prime, also support a ball rollback. The USGA is researching the issue and recently requested samples of limited-distance balls from manufacturers.

On its face, rolling back the ball seems like a reasonable response to concerns about distance, so this week I called two of the leading ball manufacturers, Titleist and Callaway, to ask what they thought.

Both companies denied that distance was a problem that needs solving right now, noting that driving averages on the PGA Tour, after climbing 26 yards between 1993 and 2003, have now mostly leveled off. If and when distances start climbing again and golf's governing bodies deem it necessary to act, both companies said they would be eager to help but that rolling back the ball for everyone is not the answer. ‘That would get us really hot and bothered,’ says Steven McCracken, senior executive vice president at Callaway.

Titleist has been especially aggressive in countering any whisper of support for ball rollback. Joseph Nauman, an executive vice president at Titleist's parent company, Acushnet, acknowledges that its executives have had ‘very pointed conversations’ with media and other organizations about the issue. In 2004, at the height of the alarums about distance, Titleist started pulling all of its ads from the industry's most outspoken magazine, Golf Digest. Mr. Nauman says that wasn't a response to articles on the distance controversy, but the action had a chilling effect nonetheless on ad-dependent media throughout the industry.

None of this is to suggest, however, that the ball makers don't have some good arguments to make. Balls were only partly responsible for recent distance increases on Tour; better clubs and club fitting, stronger, more athletic, better-trained players and faster fairways probably contributed even more. Designing balls that fly shorter yet retain other desirable playing traits would be far more complicated than people realize, and matching the new ones to players' unique styles would be highly disruptive.

Furthermore, speaking for myself, even if someone persuaded me that switching to shorter balls was necessary for the good of the game, I can't imagine being happy about it. I'd hate to have to start laying up short of that bunker on No. 2 that I now carry. Getting older is enough of a burden without having to play a shorter ball, too.

If push comes to shove, a solution that probably makes more sense is bifurcation -- requiring only elite players to use a shorter ball. The distance problem, after all, is theirs, not ours; driving averages for regular players apparently haven't increased much at all. But nobody really wants that. It would break the lovely (if illusory) bond that we have with the world's best players: We all use the same tools.

The whopping distance increases of the last 10 years have not been good for golf. They have robbed the pro game of some of its charm, wounded the pride of many old courses and distracted us from more nuanced pleasures. But for now, at least, the USGA seems to have its thumb in the dike and we can probably manage to live with things as they are. Let's just hope those pro driving averages don't start getting out of hand again. That could prove a sad, regrettable mess for everyone.”

GOUGE: The sound you hear is me biting my lip. First, there will never be a regrettable mess in golf. The constituencies are all together on this, even though they have the occasional disagreement. Titleist’s and Joe Naumann’s “very pointed discussions” have had no sort of chilling effect on either of us. Why the two of us occasionally agree on not being bothered by distance is the evidence that Dick Rugge has presented about distance not being a dominant effect in the game. Those like Nicklaus and Norman and Player who are whining about distance are whining about something they no longer have. The fact is a guy averaging 268.1 yards off the tee, Jose Coceres, can get himself in a playoff two weeks in a row on the PGA Tour. Two other guys in the playoff were averaging 295.1 (Camilo Villegas) and 294.0 (Boo Weekley) and the guy who won it was ranked 117th in driving distance. Where is the fire? I do think it’s a little silly seeing Robert Allenby hit it 360 yards on a 525-yard par four. Almost as silly as a 525-yard par four. But let’s remember what par is: the designated number of strokes a scratch player could be expected to take on a hole in ideal conditions. Anybody who doesn’t think a scratch player shouldn’t be expected to take four strokes on a baby-sized hole that mere mortals play as a par five, well, they just don’t understand golf.  But I’m not overwrought by it. Again: Over the last four years, driving distance has increased at its lowest rate since 1992. Maybe it shouldn’t have grown so much so fast, but we’re here now and it’s anything but tragic. What is tragic—contrary to your ShotLink stats, partner—is how tour players hit shots from the rough and don't more than occasionally make triple from there. The grooves rule is the USGA’s effort to restore fear and doubt back to the game. Not saying it will be successful, but I need a lot more convincing to suggest distance is a problem. Everyone will continue to take their chances from shorter distances in the rough, because when it gets right down to it, they’re weak mentally. Doubt me? How many of the best players in the world were content to play last year’s British Open the way Tiger Woods did? About, oh, none. Case closed. Now, those intestinal lightweights who continue to bomb away will have their weakness exposed. That will be good fun to watch.

Comments

Archived Comments (2) Click to expand

What I don't understand is why tour fairways have to be cut to lengths that a lot of us putt on every weekend.

I know the theory - "If the fairways are hard fast, more golf balls roll into the rough." I also know that, quite often, it seems normal tee shots on flat holes are running 30-40 yards.

Rather than re-tooling the entire golf industry, it seems they could accomplish the same thing by just growing the tour fairways a bit shaggier.

GOUGE: I believe that idea is under consideration. But there is also a belief that the tight fairway demands a level of precision with iron shots. Without a cushion of grass, a player must be that much more precise with impact. What may be a bigger issue, however, is how firm the ground is. Drying out the fairways and making them rock hard has more of an effect than how long the grass might be.

Posted by BD March 10, 2007 8:56 PM

It seems to be a regular part of this debate that someone will say something to the effect of, "So-and-so is a short hitter, and he is winning on tour." Also sometimes said, in a similar fashion, is that, "So-and-so is a long bomber, and it doesn't seem to help him win on tour."

Please, everyone, understand this; proponents of a ball rollback have little concern about who is winning or losing on tour. We rollback advocates don't care about that.

The reason for the rollback is that, beyond any doubt, the general length of all tour players is making great golf courses obsolete. The reason that this is a problem, and a problem beyond any doubt, is that we see what is being done to great historic golf courses in order to combat distance. They are either being altered beyond recognition, or they are abandoned as championship tests.

It is impossible to deny that there is a "problem" in the game of golf, if you accept the notion that the obsoleting and/or alteration of classic golf courses is a problem. And if you accept the notion that the game ought to be played by all, under the same rules with the same equipment, then there has to be a game-wide solution.

It is really very simple. We don't need to worry about how much Jim Furyk is winning, or whether Bubba Watson wins. All you need to do, if you want to confirm the existence of a real and acute problem, is to ask the guys like Slugger White of the Tour, and ask him if there is a problem in finding and setting up golf courses for the modern tour, based on the length of those players.

The golf ball is quite rightly regarded as a highly complicated physics equation. Changes to the rules should be made with great care. But in the grand scheme of things, for individual golfers, the golf ball is the cheapest, least interesting and most inconsequential part of the golfing experience. It is therefore the easiest thing to change. Unless you happen to be Acushnet. And even in the event of a ball rollback, no one presumes that fewer golf balls will be sold, or that golf ball RD will end.

So what is the problem with a ball rollback?

GOUGE: No problem at all, other than it's not needed. There's a difference between classic and championship. A championship course must test the skills of the current best players. If it doesn't, it's not a championship course any more.

Posted by Chuck March 27, 2007 12:17 PM
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