Hot List

2013 Hot List: Category Leaders

Where the search for your new favorite club begins

March 2013
Hot List Category Leaders

Photo by Adam Levey


Our judges evaluated Hot List candidates in four areas.
PERFORMANCE (45%) What happens to the ball when it's hit by the club.
INNOVATION (30%) How the club's technology advances the category.
LOOK/SOUND/FEEL (20%) What the golfer experiences before, during and after impact.
DEMAND (5%) The relative interest in a product and its reputation.
All judging is based on a 100-point scale. GOLD products earned a score of 93 to 100. SILVER products earned a score of 88 to 92.99. In each club section, the product voted as a CATEGORY LEADER (RED) in each of the four areas of evaluation (Performance, Innovation, Look/Sound/Feel, Demand) is assigned 100 points.

Hot List Category Leaders: Titleist Cameron Select Newport

Titleist Cameron Select Newport

STREET PRICE: $350; five models (Newport 1.5, shown)

TECH TALK: Computer-milled from 303 stainless steel, the Select Newport line is designed to look luxurious while providing soft feel and consistent roll. The deep face milling helps dampen impact, and factory-adjustable tungsten weights in the toe and heel of the sole allow for precise swing-weight tuning. Subtle milling changes at the corners of the clubhead help players set up more squarely to the target.

L: "The sound at impact is quiet, in a nice way, and a little heavier than normal, which I like." ... "You don't hit putts with this, you stroke them."
M: "On long putts, this putter gives you the confidence to just take it back and release it through the ball."

HOT: There's undeniable presence to these putters, and there's no denying they look like jewelry.
NOT: Of course, they're priced like jewelry, too.

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