Golf Digest editors picks
Hot List

2013 Hot List: Category Leaders

Where the search for your new favorite club begins

March 2013
Hot List Category Leaders

Photo by Adam Levey

CATEGORY LEADER
(L) LOW-HANDICAPPER
(M) MIDDLE-HANDICAPPER
(H) HIGH-HANDICAPPER


THE PROCESS
Our judges evaluated Hot List candidates in four areas.
PERFORMANCE (45%) What happens to the ball when it's hit by the club.
INNOVATION (30%) How the club's technology advances the category.
LOOK/SOUND/FEEL (20%) What the golfer experiences before, during and after impact.
DEMAND (5%) The relative interest in a product and its reputation.
All judging is based on a 100-point scale. GOLD products earned a score of 93 to 100. SILVER products earned a score of 88 to 92.99. In each club section, the product voted as a CATEGORY LEADER (RED) in each of the four areas of evaluation (Performance, Innovation, Look/Sound/Feel, Demand) is assigned 100 points.

2013 Hotlist Drivers: TITLEIST 913D2/D3

DRIVER
TITLEIST 913D2/D3

STREET PRICE: $400 LOFTS: 7.5, 8.5, 9.5, 10.5, 12 for D2; 7.5, 8.5, 9.5, 10.5 for D3 (all adjustable)

TECH TALK: Titleist's second-generation, 16-way adjustable driver gets an upgrade with a thinner, lighter forged face insert to increase ball speed. The D2 is larger than the D3 and produces less spin than the previous 910D2. The more compact D3 features a slightly forward CG for easier workability.

PLAYER COMMENTS:
L: "Simple and clean everywhere you look." ... "The ball flight had a controlled curve back to the center."
M: "The sound has a nice home-run/crack-of-the-bat quality."

HOT: Every element seems engineered in precisely the right proportions. Don't overlook the fact that most golfers will find a 45-inch shaft easier to swing consistently.
NOT: The differences among some settings are too subtle.

INFO: titleist.com
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