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2009 Hot List: The Panelists
Meet the Hot List Judges, Scientists, Testers and Retailers

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Retailer: Ken Morton Jr.
- Sacramento, Calif.
- The vice president of retail and marketing at Haggin Oaks Golf Super Shop says "the evolution of hybrids deeper in the set will be the iron-technology story."

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Retailer: Dale Robbins
- Knoxville, Tenn.
- The owner of Dale's Winning Edge Golf Headquarters for 20 years says "golf companies with first-class fitting systems will have a leg up, but it'll be a tough year."

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Retailer: Susan Roll
- Carlsbad, Calif.
- "People often come to me with a jumbled mess of clubs, and they have no idea which ones to pull out," says the co-owner of Carlsbad Golf Center.
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