mike stachura : Search Results: Golf Digest

Golf Digest

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Golf Equipment / Hot List 365

Mergers, acquisitions and consolidation have been a part of the headlines on the golf manufacturing side in recent weeks, but now the golf retail space is getting in on the game and in a big...

Monday, 5/14/2012 at 8:21AM

Posted by Mike Stachura

keywords:: Golf,; Golf Digest,; Golf Town,; Golfsmith,; Hot List

Golf Tours & News / Golf World

Two Ivy League profs say it's time to bring a little science to the Official World Golf Ranking.

April 30, 2012

By Mike Stachura

keywords:: mike stachura,; golf,; golf digest,; golf world,; rory mcilory

Golf Equipment / Hot List 365

When seven PGA Tour players participated in a throwback event at this week's Zurich Classic of New Orleans, one of the equipment questions had to be whether the gear of a century ago with its...

Thursday, 4/26/2012 at 12:54PM

Posted by Mike Stachura

keywords:: Ben Crane,; Camilo Villegas,; Golf,; Hot List 365,; Luke Donald

Bill Pennington's blog on the potential changing attitude of golfers and those in the golf industry toward non-conforming golf equipment struck me as just a little unsettling. In it he refers to the growing sales of...

Monday, 4/23/2012 at 12:33PM

Posted by Mike Stachura

keywords:: Callaway,; Golf Digest,; Hot List 365,; Polara,; TaylorMade

Golf Equipment / Hot List

We found 34 balls that stand out. Why should you care? Well, if irons can be designed to address average players' flaws, balls can be, too.

May 2012

By Mike Stachura, E. Michael Johnson, Ashley Mayo

keywords:: Hot List 2012,; Hot List,; Golf Digest Hot List,; golf balls,; golf equipment

Golf Equipment / Hot List 365

Ping announced today that it was changing its decision to donate five percent of the sales of a special limited edition version of Masters champion Bubba Watson's pink G20 driver to the golfer's "Bubba & Friends Drive...

Thursday, 4/12/2012 at 6:00PM

Posted by Mike Stachura

keywords:: Bubba Watson,; Golf Digest,; Hot List 365,; Ping,; charity

Golf Equipment / Hot List 365

The era of mass customization -- the idea that consumers can directly select the features they want on a new product -- has been creeping along for the last decade in golf, or at least...

Tuesday, 4/10/2012 at 2:46PM

Posted by Mike Stachura

keywords:: Callaway Golf,; Golf Digest,; Hot List 365,; RAZR Fit,; Udesign

Golf Equipment / Hot List 365

There are clubs used by Masters champions that so capture the imagination of golfers it creates demand for the product. Ray Floyd's 5-wood, Jack Nicklaus' MacGregor Response ZT putter, Fred Couples' Ashworth shirts and Jose...

Tuesday, 4/10/2012 at 8:00AM

Posted by Mike Stachura

keywords:: Bubba Watson,; G20,; Golf,; Golf Digest,; Hot List 365

Golf Equipment / Hot List 365

At one time Top-Flite enjoyed one of the largest market shares in the golf ball category. Today, the brand was sold by Callaway Golf to Dick's Sporting Goods for $20 million in cash, according to...

Wednesday, 4/4/2012 at 5:05PM

Posted by Mike Stachura

keywords:: Callaway Golf,; Chip Brewer,; Dick's Sporting Goods,; Maxfli,; Nickent

Golf Equipment / Hot List 365

Time was--and it wasn't that long ago--when the marketing of golf equipment focused almost entirely on the technology of a product. In the early 1990s when that master marketer Ely Callaway started pushing his innovative...

Tuesday, 3/27/2012 at 12:27PM

Posted by Mike Stachura