The Loop

Ian Poulter keeps his word on being quick about picking a new equipment company

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Accompanying the tweet was a photo of Poulter's new staff bag which appeared to house a 915 series driver and 3-wood along with a pair of hybrids. The irons appeared to be a split set with two Titleist CB irons and the rest being the company's MB model. A trio of Vokey wedges also were in the bag. Not visible was the putter, and it will be interesting to see if Poulter -- who tends to be finicky about his flat stick -- switches to a Scotty Cameron model.

As for why Titleist took on Poulter, who at 38 may already have seen the best days of his playing career, one only needs to look at the company's full-line players from Europe. Other than Victor Dubuisson, there aren't many high-profile players under contract. Signing Poulter then may be an effort to bolster the roster abroad as well as secure a recognizable name should Dubuisson bolt for big bucks elsewhere in the future.