The Loop
What Tim Herron will be wearing for the Masters ... just not on the golf course
"Fairway as runway" has long been the attitude of apparel types when it comes to the Masters. It's the rare tournament in which the fashions that players are sporting generates as much chatter as the scores they're shooting.
No doubt "scripting" outfits for each tournament round at Augusta National is big business -- look no further than our own lengthy slideshow to appreciate this. Our own Mr. Style, Marty Hackel, says that companies start planning the outfits their tour pros will wear as much as 12 months in advance to maximize brand awareness and retail visibility.
Of course, some scripts seem to come together more quickly.
Sadly, the green jacket is likely to clash with Herron's Sunday tank-top.