The Loop

Cobra Golf offers AMP Cell Junior Driver

May 01, 2013

The Rickie Fowler effect is evident at any PGA Tour stop, notably those in which Fowler is playing. Kids are seen wearing Fowler's trademark orange Puma hats and often orange clothes to match.

Cobra Golf is now presenting kids with the opportunity to play an AMP Cell Junior Driver, featuring the same technology and orange color that Fowler's Cobra AMP Cell driver has.

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"While Rickie bridges the generation gap, there's no question a lot of youth golfers look up to him as a role model," Cobra Puma Golf president Bob Philion said in a news release. "We felt it was time to deliver the same, high performance technology and 'Rickie Fowler' look to the junior golfers out there."

Cobra's MyFly Technology, which in the AMP Cell driver allows six loft adjustments, also allows for six adjustments, from 11.5 to 14.5 degrees (along with two draw bias options), in the AMP Cell Junior Driver.

Its recommended fitting chart suggests a 39-inch club length and the clubhead set to 14.5 degrees of loft for eight and nine-year-olds. It also offers a 41-inch club length (and suggests 12.5 degrees of loft) for 10 and 11-year-olds and a 43-inch club length (and suggest 11.5 degrees of loft) for 12 through 14-year-olds.

The cost is $299, and those who register their drivers are entitled to one free upgrade to a longer, firmer shaft as they grow, the company said.